Case Studies

Project Details

Solis Labs

SolisLabs is a cGMP recognized leader that specializes in contract manufacturing for private label and nutraceutical products. For years, we have been managing the entire process of manufacturing from formulation to packaging and have maintained our reputation in providing high-quality products with precision and efficiency. We strive to provide the best customer service support, quality products, safety and customer satisfaction.

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Solis Labs

Challenge And Solutions

Working with Solis Labs was a perfect pairing to bring their already booming business to the online world using our SEO plugin and streamline their existing process. At the time of engagement no Keyword research had been done or strategy implemented along with no retargeting efforts. We approached Solis Labs because of their need for a cohesive and integrated digital marketing strategy. At the time of engagement nothing was implemented for SEO, PPC, or other retargeting efforts. We deployed assets to train them on Facebook and Google Adwords, Social Media, Facebook Advertising, and other services. We working along side their GM training a team for the PPC end along with mapping a full SEO strategy we later implemented.

Project Details

Delivering Results

As each of our department heads went to action on their particular channel; our SEO experts first and foremost focused on keyword research, cleaning up their existing title tags and meta data. We optimized each page on their website and installed our SEO plugin to start the ranking process, We then implemented schema, and begun building high quality and relevant backlinks.

Our Google Adwords experts created a campaign from scratch optimizing and training their GM to manage it. We then showed and trained them on the use of conversion tracking. Next we recommended and implemented a display retargeting campaign across the Google display network to recapture lost website visitors and increase onsite conversions.

Our Facebook advertising department launched a highly targeted social advertising campaign across Facebook, Facebook’s audience network, and Instagram. With careful A/B testing, pixel retargeting, and consistent optimization we begun acquiring website visitors at $.14 per visitor.